I've heard of
I was considering shelling out for a higher-end, richer moisturiser as I've never really experienced this problem before, and it was making me panic. The dryness began to itch and spread. However, I seem to have stumbled upon a remedy, which I'm going to share:
Palmer's Cocoa Butter Formula Swivel Stick - on targeted areas, under your usual moisturiser.
It's literally Palmer's (which I already use on my body) in stick form. It doesn't feel as greasy/gloopy/sticky as Vaseline (it's sticky, but it's a bearable kind that you'll forget about in a few minutes), it doesn't leave a high-gloss sheen (annoying), it's easy to use (swivel and swipe - no need to rub in if you're lazy), and after two days of using it, there are no more dry patches on my face!
It's great for protecting vulnerable areas of your face from harsh central heating and cold winds during the Winter. It smells gorgeous, melts into skin, and soothes dry skin effectively! It doesn't slide around like Vaseline will, moreover it will last all day. Please do try it if you're having the same problem with dry skin!